MARKETING MATERIALS

The Postgraduate Study & MBA Fair from The Careers Group has been going for over 20 years and is one of the most established brands in the industry.

Our marketing campaign is comprehensive and ensures we reach all of our diverse target audience.

As members of AGCAS (Association of Graduate Careers Advisory Services) we have direct links to every undergraduate in the country. Our events get promoted nationally in careers services, student unions and halls of residence. We also advertise in local student newspapers and websites. We send emails directly to our database of over 40,000 email alert subscribers.

We have a huge targeted advertising campaign both on-and offline which includes promotion in the national press, local newspapers and relevant websites and publications.  We also run a marketing campaign on the London Underground, which always proves to be incredibly successful.

Please note we are constantly looking to improve our events and we therefore try a mix of countless other channels for marketing.

Online Marketing Materials

Exhibitors: Displaying a button or banner on your website is a useful way of informing interested potential applicants of when and where they can meet with representatives from your institution. It also means that they have a chance to prepare before the event, thus increasing the quality of interaction with visitors on the day.

External Marketing: If you are not exhibiting, but would like to help us promote this event, please feel free to download these web banners for use on your site. Please make sure the information you display is correct and that the banner is removed after the date of the event.

All banners should link to  www.careers.lon.ac.uk/postgrad. However it is very useful for us to track the response from advertising on other websites; if you are considering using one of our buttons on your site, please contact us and we will provide you with a unique tagged URL to use in place of the usual address. We will then be able to tell you how many people clicked through from your website to ours and whether they pre-registered.

Below is a selection of buttons and banners. If you have specific dimensions you need to use, please let us know and we will send the appropriate size to you.

 120x120 px.

 180x60 px.

 190x144 px.

 468x60 px.

Printed Marketing Materials

If you are planning any print ad campaigns and would like to display the event logo, please get in touch with us and we will send through the relevant ads -  we have a variety of sizes in both black & white and colour.

We can also send you posters and postcards to display in the public areas of your organisation. Just contact the Events Team with your requests.

Email: events@careers.lon.ac.uk, Tel: 020 7863 6050